Engagement, Curating Images, and the Visual Web

It’s the day of the visual web. Pictures are worth a thousand words and videos are worth a thousand pictures (or more!). Images engage viewers simply because our brains are wired to process visual information faster and retain it longer.

  • Write-ups with relevant images get 94% more views that the ones without.
  • Only 20% people remember what they read, while 80% recall what they see and do.
  • Posts that include images receive a 650% greater engagement rate than those that don’t.

Check out this guide to curating visuals to increase the effectiveness of your digital communications: