iDevices and iCloud Portend a PC-less Future For Consumers

Forgive my continued references to Apple, but they have the Vision. There are a multitude of companies and individuals out there, that possess the potential to harness technology in ways that transform the way we live, but only Apple has done so consistently and continually. Now, with the talent, connections, money and clout they have, Apple has become THE company to watch.

The following article makes a good case that the latest step in Apple’s ongoing iStrategy, announced this week at their annual developers conference, will result in the assured decline of the PC industry and the ascendance of burgeoning mobile. Consumers are showing a strong preference for devices that are portable and that are easy to use and maintain. Tech geeks may want total control over their devices, but consumers could care less. Consumers just want these things to work — and do cool, useful everyday stuff easily. Why does it appear that only Apple understands this?

Smart phones and tablets are much easier to use than PCs and many, many mobile, hand-held Apple Internet device users will abandon their PCs. Microsoft will be in a cleft stick.

iDevices coupled with the iCloud service promises to give consumers easy access to their everyday data from all their devices. If this works out it will presumably be a no-brainer that consumers will embrace wholeheartedly (and financially), the same way they’ve embraced other Apple ideas going all the way back to the Apple II. Why is this? Because Apple has never departed from the Vision: make it useful, easy, reliable, and cool, and they will buy.

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